Q&A with Helge Bjorland, CEO and Co-Founder of Globus AI. Part One

Jun 11, 2020

In this interview series we asked the founders of Globus AI some tough questions. And here is what they had to say.

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Why did you choose “Globus AI” as the name of the company?

Globus AI’s name hinges on the way AI works. There is this loop that you get when you obtain more data and the system can learn from that, and it improves the quality and smartness of the system. You get this continuous learning loop. We saw this loop as a kind of circular thing where technology is constantly helping to improve the quality of life - and this aligned with our vision and mission, to take our expertise and use it in areas where it wasn’t available before. Like healthcare and patient care. It reminded us of a‘globe’ and the name ‘Globus’ was a nice fit.

Where did the whole business idea come from?

Globus AI started with the vision to improve people’s quality of life. Which isn’t very usual for a start-up - many start with a very clear product idea. But for us, it began with a vision. We recognised that there was great potential to improve patient care, specifically in staffing and planning. The idea was to get the right person in the right place to help patients - we wanted to make an impact based on that.

What does the business idea mean for you personally?

I remember this time when my son was three years old, we went to a hardware store. He was wandering around looking at things and I was paying at the cash register and not looking at him. There was an automatic lawn mower working and when I turned around my son’s hand was outstretched on this fake grass. This robotic mower turned around drove over this hand and cut his fingers. He was rushed to emergency with his hand bleeding and went for surgery. Luckily he made a full recovery and can now move his fingers like it never happened - but what really stuck with me from that day was that one of the best plastic surgeons in the country was on duty that day to operate on my son. Now, imagine that when you’re in trouble, the best person for the job is available to care for you or a loved one.

That’s where it started for me. The realisation of how important it is to have the right person in the right place when they are needed.

It means a lot to professionals as well. Where they work, how their career develops. If they are placed in the right role, their skill sand experience will develop and do a better job overall.  

What were the goals for the first year? Were they achieved?

Our initial goals were to get a customer and start building the product. One that was scalable.

We started out with several ideas and narrowed down from there. I think that what we achieved the first year was way beyond what we expected and planned. We managed to get several customers, we started building three different products, we got a place in Startup Lab, as well as in an accelerator program by Microsoft for startups, and got support from theNorwegian Government in soft funding.

What has changed in the company since the beginning?

Globus AI has grown to involve a lot more people. It’s exciting to witness how our culture and vision is growing, how the company is becoming something bigger than us - the founders. We’re also moving into a different start-up phase. The first phase was just to find product-market fit.Then reaching the scaling phase when you know that you have a product that customers are willing to pay for. Now we face new challenges and it keeps things interesting.

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